2021 is the year of 5G. Lightning-fast mobile speeds are going to cover the entire globe very soon. The first trend that you should always keep in mind is to design your site for mobile devices. Google and other search engines have moved to mobile-first indexing because more than 70% of web traffic comes from mobile devices, including tablets. Nowadays, the average screen size is 5.5 inches; you should keep those dimensions and devices in mind when building your website.
If you are a WordPress user and have built your site using any theme made after 2015, your website is (most definitely) using “responsive” technology. A responsive site or theme adapts to the screen size in real-time, and your website will look nice on any device. Let’s dig in and explore the 2021 Web design trends in detail.
Minimalism is the way to go
Everyone is going minimalist, whether it’s a logo, a business card, or even websites. Gone are the days when flashy websites were popular. Nowadays, people prefer clean, simple, and plain designs. This gives you an opportunity to create new websites with ease and without learning complex UI/UX coding like CSS. Minimalism, however, is not very easy. You must produce something classy and effective using the least graphical tools and products. Don’t overcrowd your site design; use simple colors and use natural images.
Unique but timeless Fonts (Typography)
Spend time when you are deciding the font and font sizes for your website. Do not use too many font styles. Find a timeless font that you can use everywhere for titles, heading 1 through heading 6, paragraphs, or even on the images. This will bring harmony to your site and your visitors will be able to identify your site’s content anywhere they see it. Remember the first thing we told you about 2021 Web Design Trends? Mobile-first! Make sure the font and font size you choose are mobile compatible and easy to read on mobile devices. 2021 and beyond, a large chunk of your visitors are going to be visiting using mobile devices, make it presentable on mobile devices.
As we mentioned in this blog quite a few times, most of the web traffic is coming from mobile devices, which is a good thing, but at the same time, it has its own set of challenges as well. A mobile phone is full of distractions. With easy access to social media apps, music, and video apps, your visitors can get distracted easily. That’s precisely why you need a faster loading website and web pages. Your website needs to be fast enough that the visitor won’t have time to get distracted. As soon as they click on your site’s links, they should see the first paint in less than 3 seconds. Besides, speed is a Google ranking factor as well. So, a fast-loading page will not only keep your visitors stick to your site but will also help you rank higher in the search engine page results.
Properly Spaced Content
I’ve seen so many emails from the Google search console stating, “Clickable elements too close together.” In the example below, you can see an email sent by Google pointing out that on mobile phones, the “links” or “images” are too close to each other, and it may not be possible for a visitor to click them with ease. So, when you are designing your website, make sure that you leave enough space between lines, links, buttons, and images. Make sure it is easy for the visitor to see those links and they are also able to click on them using their fingers.
Make sure your content is error-free and adequately formatted
A website is not simply about the design. Your content will keep the visitors engaged and lead them to invest in your product. If you are into selling products, services, or you are just a reader’s blog, make sure you have engaging, compelling, and error-free content on your website. No one relies on a source that has incorrect grammar and spelling mistakes. Whether it is a sales pitch, a product or service description, or your views on anything, make sure to check it for spelling and grammatical mistakes. If possible, get it proofread before publication.
Next, make sure it is properly formatted. Proper use of punctuation, sentence, and paragraph structure are all very important. When it comes to online publication, appropriate headings and images play a vital role.